Philip Cottrell Gibraltar: Customers and Employees lead to the success of company

Philip Cottrell Gibraltar runs Bridgewater Group of Companies that has become the part of the vast business. Philip Cottrells company has prospered with time and has evolved with 700 staff and now the business has a turnover of £ 1.5 billion by the end of 2011 and 2012. The company has retained the feeling of family firm and it has come up with strength. In the initial year the business was pretty slows, but Philip Cottrell enjoyed growth year after year. He is the person who has never taken a rash decision and had never closed the store and there was no loan outside.

There is a new concept that has evolved in joint venture arrangement that also encourages franchise to nurture own patch. Cottrell takes the initiative of explaining the joint venture in franchise. Reputation is the most important part that should adjust with new media. Companies need to be in close coordination with customers and need to be part of communities. It is an interesting fact that business should focus on global online purchasing and individual customer care which is very much essential for retailers.

One of the challenges that have come across the business of Philip Cottrell is to maintain the growth at steady and manageable rate. The main reason behind the failure of any business aspect is that many businesses take the step ahead of time which can lead to a disastrous situation. You should never hurry while running a business. Philip Cottrell warns against too thinly spread and losing your culture, values and vision while expanding other markets. Customers take the initiative of searching of more value. The internet has also changed the customer expectations and the difficult economic landscape has changed the complete scenario.

In order to maintain the growth in continuous way one need to own good mature company directors and also good frontrunners within team. They need to be eager to push ahead and do everything that is necessary. You need to locate a brake with different condition that a possibility which provide the best move to make. You can create business occasionally that can also require some callous choices. The business chain’s joint venture structure gives each partner with 50% stake in the store and takes the initiative of offering partner with long-term incentive that can perform well and grow. The business need to meet the customers’ requirements so that the products work properly.

Finally, that comes with another item with regard to company is numerous growth stages that need different people within board level. This is really very difficult in certain situations. These people will begin together along with generalist suggestions; they can execute a bit of everything. There came a stage when they are required professionals- a marketing director and so on. Later they are placed in different nations and require global experience. Sometimes they need to bet farewell for older arrangement. The individual need to start business together with them which is not necessarily always the individual they are going to need while they develop.